Every ticket is a chance to sell a little more.
ThunderTix lets you sell merchandise and concessions everywhere your patrons buy: alongside tickets at checkout, with season packages and memberships, at the concession stand, or in a stand-alone online Shop on your public ticketing site. And since ticket buyers are already coming to the show, merch sold with tickets is simply picked up at the venue. No shipping costs, no packing time.
$56.00
$25.00
Sell products with tickets, packages, memberships, or your Shop
What began as a way to sell products with tickets has grown into a complete merchandise engine. Offer items alongside any event at checkout, bundle them with season packages, include them as part of a membership, or sell them year-round in your online Shop.
Selling with tickets is the sweet spot, because your patrons are already on their way to the show. When their ticket is scanned at check-in, ushers are notified that merchandise was included with the order and can point them straight to the merch table for pickup. No shipping fees, no boxes to pack, and no waiting.
Every channel feeds the same inventory, the same reporting, and the same patron record. One product catalog, everywhere your audience buys.
A stand-alone Shop page on your public site
Your ThunderTix public site includes a dedicated Shop page, a true ecommerce storefront for year-round merchandise that isn’t tied to any performance. Hoodies, mugs, posters, and gift-worthy items sell in July just as easily as on opening night.
You choose which products appear in the Shop and which stay event-only, so the storefront always reflects what you actually want to sell today.
Decide exactly where each product appears
Make a product available for all events, no events, or only the ones you choose. A live album belongs at the band’s release party, cast flowers belong at the theatrical performances they celebrate, and a commemorative t-shirt belongs at the single show it was printed for.
Event-only merchandise never clutters your general Shop, patrons see only the products that apply to the event they’re attending, and your admin panel stays organized even with rotating seasonal or one-off items.
Sizes, colors, and stock that manages itself
Add products in minutes with your own pricing, descriptions, and images. Offer variants like size and color for apparel, and track every unit from the same dashboard as your ticket sales.
Toggle products on or off instantly, mark items as private to keep them off public pages, and adjust inventory as new stock arrives, even while ticket sales are live. Activate a product and it immediately appears for its linked events.
$25.00
Concessions built for the intermission rush
ThunderTix includes a streamlined product sales portal designed for tablets and built for high-volume, time-sensitive selling before curtain or during intermission. Tap to add products and quantities from one screen with no page reloads, then check out in seconds on connected card readers from Square and Stripe Terminal.
No separate concession stand POS to buy, no second system to reconcile. Wine, candy, or hoodies, your line moves and your guests get back to their seats.
$8.00
$3.00
$4.00
$5.00
Every product sale, tracked like a ticket
Get a complete history of every sale: order ID, buyer name, quantity, and payment, plus cumulative revenue for each product. It all lives in the same dashboard and reporting engine as your ticket sales, so product revenue never hides in a separate system.
Explore the full reporting suite| Order | Buyer | Qty |
|---|---|---|
| #48213 | Maya Rodriguez | 2 |
| #48198 | James Torres | 1 |
| #48174 | Linda Chen | 3 |
Tickets, merch, and concessions in one place
Separate ecommerce and POS tools mean separate inventories, separate reports, and separate fees. In ThunderTix, product sales live inside the ticketing software your team already runs.
One dashboard
Products, tickets, donations, and gift cards share the same reporting, so you see total revenue per event at a glance.
No extra POS software
The concessions portal and connected card readers are built in. Nothing else to buy, install, or reconcile.
Inventory follows sales
Every purchase, online or at the stand, draws from the same live stock counts. No overselling the last hoodie.
A CD at the release party. Flowers for the cast on closing night. A hoodie that sells all year.
Some products belong to one unforgettable night, and some belong in your Shop year-round. ThunderTix handles both: assign a product to a single performance, a whole run, a season package, a membership, or your always-on storefront. Wherever your patrons are buying, the right products are waiting.
Merchandise and concessions in ticketing software, answered
Explore more of the platform
Merchandise and concessions are one piece of a complete event ticketing software suite.
Season Subscriptions
Season packages, flex passes, and automated renewals.
Membership Management
Sell and renew memberships with member-only benefits.
Gift Cards
Sell electronic gift cards patrons can spend on anything.
Contactless Payments
Connected Square and Stripe Terminal card readers.
Box Office Management
Sales, refunds, exchanges, and staff permissions in one place.
Sales Reports
Real-time reporting on tickets, products, and revenue.
Turn every ticket sale into more revenue
From snacks to souvenirs, add merchandise and concessions to your ticketing in minutes. Need a hand? Our team is just a click away.