Blog Posts

Reward your most loyal customers. Offer password-protected presales to benefit VIPs, members, and donors. ThunderTix

Password-Protected Event Pre-sales: Reward Loyal Fans with Early Access

Want to reward your most loyal fans, members, or donors with early access to tickets? ThunderTix makes it simple to create a password-protected presale that gives select audiences a head start—before the general public ever sees your event. Whether you’re running a sold-out opening night, launching a new performance series, or promoting an exclusive fundraiser,…
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A ticket with a base price and the additional fees clearly separated and included in the overall total price.

Should you charge ticket fees?

Why Fee Transparency and Control Matter More Than Ever When it comes to selling tickets online, few decisions affect your sales—and your audience’s trust—more than how you handle ticketing fees. Recent consumer protection laws aimed at eliminating junk fees now require ticketing platforms to show all costs upfront, not just at checkout. That’s good news…
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A sample of the post-event email content, survey and editor along with the available tokens to embed into the body.

Post-Event Emails and Surveys with ThunderTix

Capture feedback. Build loyalty. Turn one-time guests into lifelong patrons. Great performances leave lasting impressions—but why stop there? ThunderTix helps you stay connected after the curtain closes with fully automated, customizable post-event emails and surveys that keep your audience engaged, grateful, and coming back. With flexible scheduling, smart personalization, and detailed response tracking, post-event emails…
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Prevent single seats from being left empty in the middle of a row, on the aisle or anywhere in your entire theatre.

Smarter Seating: Updated Single Seat Prevention

Editor’s Note:This post was originally published in November 2017. It has been updated in July 2025 to reflect enhancements to ThunderTix’s Single Seat Prevention feature, including new seating rule options and per-event override capabilities. Options for Reserved Seating Events Every once in a while, a patron might prefer a little elbow room by leaving an…
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A comparison of ThunderTix vs Audience View for ticketing software for the performing arts. ThunderTix has a 4.8 rating with 269 reviews in the image and AudienceView has a 4.5 with 42 reviews.

AudienceView vs ThunderTix Comparing Ticketing for Performing Arts

Choosing the right ticketing software is one of the most critical decisions a performing arts venue can make. Your ticketing partner impacts everything from daily revenue and patron data to marketing and fundraising success. Two of the most prominent names in the industry are AudienceView and ThunderTix. While both offer powerful solutions, they differ in…
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Illustration of a band performing at a concert venue with a user holding up their phone displaying a ticket

How Mobile Wallets Provide Convenience Ticketing for Live Events

What are mobile wallets? When it comes to live events where the ease of access and seamless experiences can significantly enhance customer satisfaction, convenience is king. A ThunderTix, we’ve adopted this mantra in a variety of ways starting with mobile friendly display, ensured that ticket purchases are very easy and adopted mobile wallets — Apple…
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Sync your events with Google Calendar

Google Calendar allows your patrons to get automatic updates from your upcoming events calendar for immediate viewing in their own calendars. Help customers find you, and help your box office and marketing departments announce your events seamlessly. What benefits does a Google Calendar integration provide?Our Google Calendar sync lets you connect your ThunderTix events to…
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Using your smartphone as a hotspot

If you are having difficulty with your regular internet provider, we recommend setting up your  iPhone or Android device as a mobile WiFi hotspot. Doing so lets you share your smartphone’s mobile network connection with your other devices, allowing them to connect to the internet anywhere that you have mobile service. Please note that this…
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