For ships at sea, a bad storm can be very dangerous. It is at such times they have to find shelter in any port, even one that they would not normally have entered. For nonprofit theaters, the Scottish proverb “Any port in a storm will do” aptly describes the search for an affordable venue. This edition of ‘Green…
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Most all walking tours have a theme or recurring element. Be it the wildly popular “haunted” theme of Dark Tourism or storytelling with history & Hollywood intertwined, themes help sell tickets by enhancing the entertainment or the education. If one theme is good, is two better? How about a single theme that permeates itself into other aspects of the event like the…
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A common conundrum for wedding planners is finding new and unusual venues. Venues that are unique and memorable yet cost effective. If that challenge sounds familiar, in this post we share how some are thinking outside the box and making use of unusual venues. They may help your event find a home and save you money too! Why…
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From coast to coast more and more performing arts theaters are thriving. ThunderTix’s ‘Green Means Go’ series continues with news of five big funding announcements totaling $13,850,000.00 – It’s like they hit the Powerball lottery! This edition of Green Means Go on how these five theaters got their funding for renovations, additional staff and new performance seasons. Performing Arts…
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With a little pre-planning, creativity and the right ticketing software, any venue can have successful ticket pre-sales just like Lady Gaga. We look at the ticket pre-sales for one stop on Lady Gaga’s ‘Born This Way Ball‘ world tour and show how any venue or event can use the same methods. Tiered Access Timeline Ticket pre-sales are both…
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The classic Faberge shampoo TV ad above touts the power of Word of Mouth using the memorable tagline: “They’ll tell two friends, and then they’ll tell two friends, and so on, and so on…” Ever since the commercial first aired in the late 1970s, big adverting firms have cited it as a reason businesses, including venues, should strive…
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This installment of ‘Green Means Go’ asks: Should performing arts theaters & nonprofits take a page from the professional sports playbook and use dynamic pricing? Fraught with controversy, the risks and rewards of dynamic pricing for tickets require very careful consideration by theater owners and nonprofit organizations. Taking A Page From The Sports Playbook Dynamic pricing has been in use by electricity suppliers, hotels, rental cars and commercial airlines,…
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Just a week before the Steven Spielberg film ‘Lincoln’ opens nationwide, the city of Richmond Virginia and the Richmond National Battlefield Park hosted a historical walking tour that retraced Abraham Lincoln’s footsteps made in April 1865. We look at how a guided tour can intertwine prominent past events with popular culture to provide a history lesson and…
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The Eastern half of the United States is now hard at work recovering from the devastation of hurricane Sandy. We offer our expertise and advice for venues and events as they roll up their sleeves and get back to business. The best practices herein are not limited to the hurricane affected areas and are applicable…
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The new ‘Green Means Go’ series is for performing arts theaters and chronicles the latest developments in fundraising, event awareness and ticket sale technology. ThunderTix’s commitment to The Arts doesn’t end with a sold out performance. We want to help theaters, big and small, meet their operational goals by sharing new ideas and best practices…
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