The old advertising axiom “sex sells” may not be what immediately comes to mind when you think of a sightseeing and tourism. But as a genre, so-called scandalous walking tours are becoming popular as a way to promote community engagement and book more reservations. Here’s a quick look at the “sex sells” marketing of two walking tours. Tampa Florida…
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The sightseeing industry has a rowdy, fun-loving cousin – the personal watercraft tour. The market is dominated by youth culture and operates mainly at popular vacation destinations, so tour operators should tailor the booking experience to match. This post looks at jet ski tour marketing and its integration with watercraft tour booking software.
Alabama holds the unique distinction of being the only state in the nation to hold statewide, simultaneous walking tours. Such an achievement is only possible with considerable taxpayer underwriting. However, any walking tour operator can learn from ‘Bama’s example of combined free historic tours. This post looks a how April walking tours are in high…
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Food tour operators have picked-up on an perpetually popular way to book more tours – contests. The contests run the gamut from simple to very sophisticated but each have a business-positive return on investment. This post looks at examples of how food tours increase bookings with contests and ways in which you too can proclaim “Winner, winner. Chicken dinner!” Food…
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Outdoor event managers and tour operators know the weather can change in a moment, catching the best of us off guard. However, a new advertising technology plans to turn the unexpected rain shower into profits. So, the question must be asked – if advertising can be based on the weather, can tour operators sell tickets based on the weather?…
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“Champagne wishes and caviar dreams” isn’t just a catch phrase from an 80s TV show. It can be a new aspect of your business, beginning with the sailboat tour reservation software. Upscale marketing of your tour can lead to additional bookings, new revenue, and it is easier than you may think. This post shows how to keep the “blue…
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Need a fresh idea to help sell more boat tour tickets? A website in New York City has tapped into people’s competitive spirit for a contest that raises awareness (and usage) of local boat tours. And the contest can replicated in your local area. Here’s how… Two Tie-Ins. One Contest. Last week, popular tastemaker website…
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Wondering how to sell music festival tickets? If you are new to online ticketing, or feel your current ticket software isn’t performing up to snuff, read this post and learn from one of the best – the Toadlick Music Festival in Dothan, Alabama! The Toadlick Music Festival Deep in the heart of Dixie is the Toadlick Music…
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After years of dusty trips up and down a mountain, a vintage trolley in Helen Montana is being re-purposed. But the beloved old-time people mover will live a more comfortable life on the city streets ensuring more passengers on a trolley tour. This post looks at the changes the once free service is undergoing to become a revenue…
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