In our earlier post we showed you examples of hashtags in real life. Now in part 2, we go more in-depth with a “how-to”, “when-to” and, most importantly of all, why unique hashtags raise event awareness. Why do we blog this? Our experience shows that there is a direct correlation between event awareness and ticket…
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Why do we blog this? There is a direct correlation between event awareness and ticket sales. We know you are making every effort to wrangle the direct channels that you have control of, but there is a vast resource that may be going underutilized – hashtags. Hashtags exist outside the constraints of any one given…
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The benefits of a Facebook Page for your event or venue are numerous, now there are even more with the new Facebook Page Timeline format. In a previous post, we explained the value of your venue or event having its own Facebook page. “Venues without Facebook Pages lose out…There are no greater businesses to reap…
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The newest social media platform making headlines is Google+. Maintaining a level of exclusivity, users can only join the network by receiving an invite from an existing user. While it can be daunting to jump right into a new social network before learning the ins and outs, Google+ is growing at a phenomenal rate and…
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By now, I’m sure that as a venue owner, you’ve heard that you should be on Facebook. What does it really mean to be on Facebook, and why is it important? Facebook’s Evolution with Businesses First, a little history on Facebook and its evolution over the last few years. Facebook was initially open only to…
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With the success of the movie, The Black Swan, audiences are getting a glimpse at some of the hard truths about dance, and dancers–albeit disappointed about the depiction of the darker side of their art–are rejoicing that their profession has finally received some prime time play. This brings to mind the challenges that many art…
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Nothing indicates the success of a gig, play, tour or event than the sale of tickets to those events. When choosing from event ticketing platforms, it’s important to examine the method of the event ticketing platform. Your choice will impact when and how your revenue is collected, how tickets are delivered, and ultimately, the price…
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When Microsoft launched its ad campaign for its new search engine, Bing, it hired New York City dog walkers to wear shirts emblazoned with the phrase “Ask me about Bing”. While dog-walkers may not be the best billboards for advertising in your city, social networking websites are great advertisers in any city. Here are some…
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New music sites like thesixtyone, bandcamp, and soundcloud are fully prepared to make Myspace a relic of the past with their great user experiences.
Today, I saw a flurry of activity on Twitter by consumers trying to buy tickets for the 2010 Toronto Independent Film Festival, TIFF. The unifying theme of the tweets was the frustration surrounding the ticket buying process, #tiff #fail. Which ticketing software were they using, I asked myself? Obviously, my curiosity was piqued. I went…
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