Sell Merchandise & Concessions

At Checkout or in Your Online Shop

Raise more revenue by offering products like t-shirts, programs, or snacks through ThunderTix. You can present items directly alongside tickets during checkout or showcase them on a dedicated public Shop page—perfect for year-round merch or concessions that aren’t tied to a specific event.

Boost Revenue Without Extra Overhead

Whether you're selling souvenirs, merchandise, or concessions:

• Add products in minutes with your own pricing, descriptions, and images
• Offer variants like size or color (perfect for apparel)
• Attach products to specific events, season packages, or keep them always available in your public Shop page
• Track every purchase and inventory detail from the same dashboard as your ticket sales

Event-Specific Product Control

Sometimes a product is tied to a single event—like a commemorative t-shirt, souvenir program, or custom concession item created just for that show. ThunderTix lets you assign products to one or more specific performances or packages, ensuring they only appear where relevant.

This means:

• Event-only merch won't show up in your general Shop
• Customers see only the products that apply to the event they’re attending
• Your admin panel stays clean and organized—even with rotating seasonal or one-off items

ThunderTix keeps it seamless—for your patrons and your staff.

Set-up takes minutes and you control all aspects of your product listing. That means you set prices and provide options for items like t-shirts where size and color choices are especially important. Once enabled, your event T-shirt, printed tour guide program, or souvenir music festival drink koozies will be presented right along with your tickets or on your public Shop page.

Once you have added an item and activated it, all purchases are tracked inside your account. You choose which events or packages to make your products available for, or allow the product to only be available for purchase through your Shop.

Built-In Concession Stand Support

Running a snack bar? ThunderTix works with connected credit card readers (Square and Stripe Terminal) so you can sell drinks and concessions during intermission and view full breakdowns of sales by product and revenue—all without extra software.

Built for Speed at the Merch Table or Concession Stand

ThunderTix includes a dedicated, streamlined product sales portal designed for high-volume, time-sensitive sales—like before curtain or during intermission.

• Tap to increase quantity with a single touch
• Add multiple items to the cart from one screen—no page reloads
• Checkout quickly using connected payment terminals
• Eliminate lines and serve more guests in less time

Whether it’s wine, candy, or hoodies, your staff stays efficient—and your guests stay happy.

Order Tracking & Reporting

Get a complete history of every sale:

• View each item’s order ID, buyer name, quantity, and payment
• See cumulative revenue for each product
• Easily access and manage order history right from your Products dashboard

Full Control Over Product Visibility & Inventory

Need to pause sales, hide internal items, or update stock? ThunderTix gives you complete flexibility:

• Instantly toggle products on or off—perfect for hiding seasonal items or setting internal-only sales
• Mark items as “private” to keep them off public pages
• Quickly adjust inventory as new stock arrives—even while ticket sales are live
• Activate products at any time, and they’ll immediately appear for linked events

Turn Every Ticket Sale into More Revenue
From snacks to souvenirs, add merchandise and concessions in minutes. Need help? Our team’s just a click away.