Your Private, Powerful CRM for Events

Go beyond a list of names. ThunderTix gives you a complete, secure customer relationship manager built to help you understand, engage, and grow your audience.

Your customer database is your most valuable asset for building lasting relationships. With ThunderTix, you get a full-featured CRM that’s totally private and helps you turn one-time ticket buyers into lifelong fans.

Every ticket sold automatically creates a complete customer profile with key information like their email, phone number, and purchase history. Our event ticketing platform prevents duplicates and helps you merge records for a clean, reliable dataset. Easily search, segment, and export your data to your favorite mailing list programs to power your marketing, all from one central, private CRM.

Seamless Migration with Full Customer History

When you switch to ThunderTix, you bring your entire history with you—not just your ticketing.

We provide free, full-service data migration at the time of activation, so you're ready to go from day one—no spreadsheets or manual re-entry required.

What We Import

  • Full Customer Database:
    • Names, emails, phone numbers, and addresses

    • Tags, statuses, memberships, and internal notes

  • Full Order History:
    • Every ticket purchased, event attended, and dollar spent

    • Linked directly to each patron’s profile

  • Past Donation Records:
    • Donations from third-party platforms

    • Giving history imported and searchable within ThunderTix

A 360° View of Every Patron

All your imported data is fully integrated into your ThunderTix CRM — so whether someone bought a ticket three years ago or donated last season, you’ll have the full picture at your fingertips.

Segment, Email & Grow Your Audience

Use both current and historical data to:

  • Target past attendees of specific events

  • Re-engage lapsed donors

  • Reward top spenders or VIPs

Then send email campaigns directly from ThunderTix and track every open, click, ticket sale, and dollar earned—no third-party tools required.

Powerful Customer Database Tools

ThunderTix gives you full control over your customer data, allowing your staff to search, manage, and communicate with ease.

Search - Quickly look up customer records when assisting patrons by phone or in person. All known information is auto-filled during the order process, saving time and reducing errors.

Edit - Keep your database clean and actionable. Make real-time corrections to contact information to reduce bounced emails, and use internal notes — like “VIP” or “Prefers aisle seats”—to deliver more personalized service.

Export - Run advanced searches to generate detailed reports or export filtered lists for accounting or marketing purposes. ThunderTix integrates directly with Mailchimp and Constant Contact, making it easy to sync customer data with your pre-built mailing lists with outside services.

Segment & Email with ROI Tracking - Create targeted segments of your customer base using powerful search filters, then send mass emails directly from ThunderTix. Track opens, clicks, and full ROI—including ticket sales, number of orders, and total revenue generated from each campaign.

Your Customers, Your Data

Unlike other ticketing platforms, ThunderTix does not claim ownership of your customer information. We never share or sell your data to third parties. Your patrons belong to you—and your data stays in your hands.

Fast, Reliable Customer Lookup

Whether it's a phone call or a walk-up to the box office, your staff needs answers—fast. With ThunderTix, a quick customer search immediately pulls up the buyer’s full record, including any recent purchases.

This means your team can:

  • Confirm orders in real time

  • Resend tickets or update contact info on the spot

  • Provide better service in less time—even during peak hours

Box office operations move quickly. Our built-in customer search helps your staff keep up without missing a beat.

Private customer database

Complete Patron Profiles at a Glance

Click on any customer's name to view a detailed, centralized profile that captures their full relationship with your organization—across ticketing, fundraising, memberships, and more. Each profile includes:

Ticketing & Order Activity

  • Full order history with tickets, dates, and event details

  • Total tickets purchased, total orders, and any imported orders

  • Status of any open balances or partially paid orders

Giving Summary

  • Donor classification (e.g., Patron Circle)

  • First, last, and largest donations with dates and amounts

  • Total giving, separated by monetary and in-kind contributions

  • Donation frequency, including giving within the last 12 months

  • Household/organization giving totals for cumulative impact tracking

Patron Insights

  • Unlimited, customizable Customer Classifications (e.g., Season Subscriber, Volunteer, Board Member)

  • Automatically assigned Event Genres, based on past attendance, for personalized marketing

Gift Cards & Memberships

  • Current Membership status and level

  • Purchased eGift Cards linked to the patron

  • Received eGift Cards and their balances

Internal Notes & Annotations

  • Custom notes like “Prefers balcony seating” or “Attends opening nights only” to help your team provide personalized service

With everything in one place, ThunderTix gives your staff the context they need to strengthen relationships, deliver better service, and increase engagement across every department—from box office to development.

Edit & Annotate Customer Records

Even the busiest box office can end up with a few typos. ThunderTix makes it easy to correct and update customer data—whether it's after a call, in-person visit, or post-event review.

Just like editing a contact in your email address book, you can:

  • Update names, email addresses, phone numbers, or billing info

  • Add internal notes like “prefers matinees” or “has mobility needs”

  • Correct formatting issues that might cause bounced emails later

A few minutes spent reviewing and refining customer records can pay off big:

  • Fewer undelivered emails during show announcements

  • Cleaner segmentation for marketing

  • Improved reporting by location, ticket type, or donor status

You can also search by ZIP code, event attendance, or donation level to evaluate the reach and effectiveness of your campaigns.

Export Customer Data for Accounting & Marketing

Whether you need data for accounting, donor reporting, or external email tools, ThunderTix makes it easy to export customer records and order history at any time.

Exports include:

  • Ticket orders, donations, and payment history for use in financial reconciliation

  • Full customer contact data for import into third-party tools or custom reports

  • Filtered segments (e.g., buyers of a specific event or donors over $250) for targeted outreach

Data is exported in standard CSV format for compatibility with tools like Excel, QuickBooks, or your finance system. Want to send a campaign through Mailchimp or Constant Contact? You can export any filtered customer list—or use our built-in Mailchimp integration to sync your patron data directly into your pre-made lists.

With ThunderTix, your customer data isn’t just stored—it’s put to work. From clean records and in-depth donor summaries to built-in marketing tools and seamless exports, everything is designed to help you know your audience, communicate more effectively, and grow revenue with less effort.

No third-party CRMs. No data silos. No loss of control. Just everything you need—all in one place.

Ready to take control of your customer relationships?

Start your free trial or book a personalized demo today.