Email marketing options

Built-In Email Marketing

ThunderTix includes robust email marketing tools—no third-party service required. Send targeted, automated, and branded emails directly from your ThunderTix portal.

  • Automated reminders & follow-ups
    Schedule pre-show reminders and post-show surveys for every performance. Personalize messages with dynamic tokens like attendee name, event title, and seat location.

  • Mass email with smart filtering
    Send last-minute updates or announcements to attendees of a specific performance, an entire event, or a season package. Use CRM filters like purchase history, customer tags, or donor level to build highly targeted campaigns.

  • Email performance insights
    Get detailed metrics: opens, clicks, bounces, unsubscribes, and more—so you always know what’s working.

  • Brand consistency
    With the Email Branding upgrade, emails are fully customized and sent from your organization's domain, maintaining your voice and trust with patrons.

Track Sales from Every Email

Turn every email into a measurable marketing tool. When you include a ticket or season pass link in your message, ThunderTix tracks exactly what happens next—down to the dollar.

  • Measure ROI on each email campaign with real sales data

  • See the total value of orders, number of tickets sold, and average revenue per order

  • Know which campaigns drive action—and which ones need tweaking

No guesswork. Just clear insights to help you sell more tickets with smarter emails.

Mailchimp & Constant Contact Integrations

Prefer your own mailing service? ThunderTix integrates with Mailchimp and Constant Contact to automatically sync new customer data.

  • Auto-sync new ticket buyers into your selected audience/list

  • Map customer details like name, company, and address

  • Bulk-import customer segments from your CRM

  • Push CRM search results (donors, genre-based buyers, VIPs, etc.) into your external lists

As your customers purchase tickets, ThunderTix will automatically import your customers and their contact information into your MailChimp or Constant Contact account all customer email addresses. In addition, ThunderTix can do a bulk import of all of your email addresses right from our Customer Relationship Manager. We will also automatically update name information, addresses and company name if they already exist in MailChimp or Constant Contact.

What's more is that you are able to search for any customers from your customer database. You can search by events, event genres, donors, customer classifications, or even purchase history.

From whatever you search for, you can import the search results into a specified list in your mailing list.

How to Integrate your MailChimp and Constant Contact Accounts

Mailchimp and Constant Contact Integration

MailChimp:

  1. To get started, you’ll need a Mailchimp account.
  2. Next, head to the Integrations and Pixel Tracking tab found in your ThunderTix Account Settings. Click the button to "Login with Mailchimp".
  3. Log in using your Mailchimp username and password.
  4. Give permission to connect your Mailchimp Audiences to ThunderTix.
  5. Once connected, we'll pull in your existing Mailchimp email lists. Edit any existing event or create a new one. When a new or existing customer signs up, we’ll add or update the email address in Mailchimp automatically.

Constant Contact:

  1. First, you will need a Constant Contact account
  2. Unlike MailChimp, you don't need to copy and paste the API key. Instead, you will need to authorize your Constant Contact account. Request authorization from the Marketing tab of your Account Settings.
  3. Once the authorization is successful, ThunderTix can pull in your existing Constant Contact email lists. Under Constant Contact Integration, select up to 4 of your email lists. Edit any existing event or create a new one. When a new or existing customer signs up, we’ll add or update the email address in Constant Contact automatically.

Whether you use our built-in tools or connect to your preferred platform, ThunderTix makes email marketing easy, powerful, and personalized. Be sure to take a look at our other features and sign up for a free trial today!