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Rock Concerts: Don't be afraid to bring the kids
The anticipation was palpable as Blue October fans began congregating well in advance of the doors opening. Worries about uncooperative weather earlier in the day faded under a beautiful, central Texas, evening sky. Finding a parking spot was painless, thanks to Whitewater Rock’s ample parking and helpful staff directing me at every turn. My kids were excited. This was their first concert, and more importantly, the first time they would see their uncle Ryan perform. I admit I questioned my...
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A Ticket To Memory Lane: Throwback Souvenir Tickets
I was recently approached by a potential client interested in exploring online ticketing, and one of the first questions she asked was, “Can I still mail my pre-printed tickets out.” While I assured her of our support for every major thermal ticket printer available, naturally, I pointed out the advantages and flexibility of print-at-home tickets, and the ease which she’d fulfill orders. Acknowledging the convenience, she explained that her clientele had long grown accustomed to recei...
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Beyond the Front Door: Creating the Perfect Profile
The attention span of an online user is 5 seconds, so taking to heart the old adage about first impressions is important. Social networking is the perfect vehicle to increase attendance to your venue or event, but without followers, you have no network. Building an inviting profile opens the door to sharing special events, 2-for-1 deals, or ticket sale dates with an audience that cares. Let your profile speak for itself. You’re unique; let it show. Who are you? What are your interests...
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"Facebook Causes": Tools to Reach Your Community
By now you’ve realized the enormous impact Social Networking Media has on our daily lives. The way in which we communicate with other people has evolved from simple face-to-face communication to a vast multimedia-rich network that connects and brings people together like never before. In order for nonprofit organizations to succeed in a down economy, it’s necessary take advantage of all available resources. Facebook Causes is a platform geared towards helping nonprofits create “cause a...
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Create Advertising Revenue with Print-at-Home Tickets
Print-at-Home tickets are becoming a popular option for ticket buyers looking for a fast and inexpensive way to receive their tickets. Venues save time and money by eliminating the time required to mail ticket orders, the cost of purchasing ticket stock and specialized thermal printers, and the need to staff a will-call check-in area. Print-at-home tickets are also a great source of additional revenue for your venue, as they offer advertising space for sponsor logos or coupons. Many of our Thun...
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Dynamic Ticket Pricing Increases Profitability
Dynamic ticket pricing is the latest trend in event management, but venues and event promoters have been practicing this pricing method for years. The concept is simple. If an event is not selling as expected, ticket prices are discounted below the original price; if the event is in high demand, ticket prices go up. A dynamic pricing model can help your venue sell more seats for low demand performances, while increasing revenue for the most popular ones. Think of a seat as a perishable good. A...
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